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   Welcome to Penn Schoen Berland
Penn Schoen Berland is a market research and consulting firm with over 30 years of experience that specializes in bringing the lessons from the political campaign trail into the corporate boardroom to give our clients the strategic insights they need to beat the competition - WINNING KNOWLEDGETM
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   Latest News
February 15, 2012
How Is Obama Faring Against a Republican Challenge?

February 14, 2012
Technology's dented halo

February 02, 2012
Has Newt’s Challenge Hurt Romney or Made Him Stronger?

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The small forces behind tomorrow's big changes
By Mark J. Penn with E. Kinney Zalesne
The newly released paperback edition of Microtrends, including many new and updated trends, is climbing on the New York Times' Bestsellers list.
 

Politics Magazine Reed Award


Campaigns & Elections has awarded PSB a 2012 Reed Award for excellence in the field of political communications and radio